By Katharina Grimm, UX Writer & Writing Educator
Introduction to UX Writing: How to Write Great Microcopy
Course description
“Sign up” or “Oops, page not found!” – tiny words that mark an error message, a button label, or the placeholder text in an input field. Despite their small size, these text elements make up a crucial part of the user experience in digital products. And: While great UX Writing can put a smile on the user’s face, bad UX Writing can be confusing, annoying and even insulting.
But how can we make sure that our UX Writing is actually good?
If this question is one that pops up in your head from time to time, look no further – this course has your back.
Who should join
This course is the perfect match for UX designers, UI designers, developers, product managers, and all other kinds of professionals working in the field of digital product development, as well as for all writers who would like to dip a toe in UX Writing.
What you will learn
In this course you will learn
- what UX writing is
- what the difference between UX writing and other forms of writing is
- how good UX writing can be ensured
- how to write several different typical UX writing text elements
But we'll not stop at theory. The second part is all about practice, practice, practice! Here you'll learn
- how to ensure the UX writing quality criteria in practice
- how to write typical UX writing text elements such as error messages, success messages, and CTAs
- how to work on real-life UX writing tasks
Sounds good? Then join this class and leave it with some real UX writing work samples!
Course overview - 23
Welcome!
Introduction To Part I: The Theory of UX Writing
What Is UX Writing?
UX Writing vs. Copywriting
Good UX Writing: Necessary
Good UX Writing: Clear
Good UX Writing: Concise
Good UX Writing: Useful
Good UX Writing: Conversational
Good UX Writing: Branded
Outro & Summary Of Part I
Introduction To Part II: The Practice of UX Writing
Why Practicing Your UX Writing Is Important
Repetition: The Quality Criteria Of UX Writing
Let's Practice: CTAs
Let's Practice: Placeholders
Let's Practice: Success Messages
Let's Practice: Password Errors
Let's Practice: Empty States
Let's Practice: 404 Error Pages
Let's Reflect!
Outro & Summary of Part II
Final Thoughts