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Business English | Marketing Phrases

Language: English
Business English | Marketing Phrases

This Course is for You

3 hours 45 minutes

of video/audio content

4 minutes

of reading content

EACH LESSON HAS THREE (3) PARTS:
1) Phrase Definition - We explore the official definition of each phrase and give you a simplified meaning which is easier to understand.
2) Pronunciation Practice - We break each marketing phrase into parts and practice EACH syllable to guarantee correct pronunciation.
3) Conversation Examples - We use multiple conversation examples, so you can see each marketing phrase in action.
THREE (3) LEVELS OF LISTENING COMPREHENSION TESTS:
• After we learn, pronounce, and practice the phrases, we’ll test your listening comprehension with three (3) levels of difficulty.
• With four (4) sections of marketing phrases, three (3) tests per section, and ten (10) questions per test, that's one hundred and twenty (120) questions!
WHO IS THIS COURSE FOR?
• Business professionals working in multinational companies
• Non-native English speakers looking to improve their Business English pronunciation
• Intermediate-level English as a Second Language students
• Students learning English to become more valuable in their future business career
BE CONFIDENT USING ESSENTIAL MARKETING AND BUSINESS VOCABULARY

Course Overview

  • 1. "advertising campaign" | Group 1

  • 2. "behavior pattern" | Group 1

  • 3. "brand equity" | Group 1

  • 4. "business plan" | Group 1

  • 5. "buyer persona" | Group 1

  • 6. "clickthrough rate" | Group 1

  • 7. "competitive advantage" | Group 1

  • 8. "consumer behavior" | Group 1

  • 9. "conversion rate" | Group 1

  • 10. "customer loyalty" | Group 1

  • 11. LEVEL 1 Listening Test | Group 1

  • 12. LEVEL 2 Listening Test | Group 1

  • 13. LEVEL 3 Listening Test | Group 1

  • 14. "crowdsourced content" | Group 2

  • 15. "drip marketing" | Group 2

  • 16. "educational infographic" | Group 2

  • 17. "emotional branding" | Group 2

  • 18. "engagement rate" | Group 2

  • 19. "global brand" | Group 2

  • 20. "growth hacking" | Group 2

  • 21. "inbound marketing" | Group 2

  • 22. "key performance indicator" | Group 2

  • 23. "keyword phrase" | Group 2

  • 24. Level 1 Listening Test | Group 2

  • 25. Level 2 Listening Test | Group 2

  • 26. Level 3 Listening Test | Group 2

  • 27. "lifestyle segmentation" | Group 3

  • 28. "market leader" | Group 3

  • 29. "market survey" | Group 3

  • 30. "mobile optimization" | Group 3

  • 31. "niche strategy" | Group 3

  • 32. "outdoor advertising" | Group 3

  • 33. "payment threshold" | Group 3

  • 34. "press release" | Group 3

  • 35. "product launch" | Group 3

  • 36. "product range" | Group 3

  • 37. Level 1 Listening Test | Group 3

  • 38. Level 2 Listening Test | Group 3

  • 39. Level 3 Listening Test | Group 3

  • 40. "product differentiation" | Group 4

  • 41. "public relations" | Group 4

  • 42. "random sampling" | Group 4

  • 43. "research department" | Group 4

  • 44. "return on investment" | Group 4

  • 45. "sales representative" | Group 4

  • 46. "target audience" | Group 4

  • 47. "unique selling proposition" | Group 4

  • 48. "user experience" | Group 4

  • 49. "viral content" | Group 4

  • 50. Level 1 Listening Test | Group 4

  • 51. Level 2 Listening Test | Group 4

  • 52. Level 3 Listening Test | Group 4

  • 53. Well done! Way to go!